“Colleen’s marketing expertise and positioning of Third Octet has contributed tremendously to our year-over-year growth.”
Norrie Davidson, CEO, Third Octet
“Colleen, thank you so much for facilitating a great session of brainstorming, visioning and target setting interaction for the team at CAFH. It felt really good to bring our thoughts together about where we want to be and dig deep into how we are going to get there. We appreciated your guidance and expertise, especially your knowledge of nonprofits and the limited resources we work with. Thank you for providing great follow up materials and getting us aligned to start our new year.”
Best wishes, Tina Blatchford, Executive Director, Children’s Aid Foundation of Halton
Just when I thought finding a good marketing consultant who was not just looking to make a quick buck it was hopeless, I met Colleen. Wow! Does she know her stuff and is willing to share insights to set you on the right path to success. Colleen provided me with terrific feedback, clear direction and honest support that enabled me to build a successful marketing strategy and develop solid content. I'd recommend Colleen to help you with your market research, positioning and other communication needs. Not only is she really good at what she does, but she has integrity. From where I sit, you can't beat that! Thank you Colleen.”
Claudia Mamros, President & CEO, iCinfo
“Colleen's knowledge and capabilities were invaluable in developing and implementing the plan for client intelligence and go-to-market research for our new coaching program. Colleen conducted a client focus group followed by research interviews with key route-to-market stakeholders to identify key benefits for all stakeholders. The feedback received from stakeholders regarding Colleen's processes echoed our experience of working with Colleen; she is extremely competent and professional in her research skills. Colleen's research reports provided critical information for developing comprehensive marketing collateral. Colleen added value as we refined our marketing collateral and our initial communication launch. We appreciated Colleen's capability and capacity to work within our timelines and set a pace toward the launch of our new coaching program. We recommend Colleen for her knowledge and ability to develop, implement, and complete market research projects with a high-level of professionalism that builds relationships with potential clients. We also recommend Colleen as a qualified resource to conduct research that delivers quality results effectively and efficiently.”
Patricia Muir, Principal, Maestro Quality Inc., Thrive Coaching Program
“The programs we contracted for with you commencing last October 2014 have resoundingly succeeded. Culminating in our March-April go-to-market we have achieved with your help:
Market understanding
Positioning & messaging
Shows, collateral, outbound contact and sales tools
Repeatable campaign activity, addressable databases
Directional branding improvements
Go forward strategy
It’s a stellar accomplishment especially considering the 6 month timeframe. I’ve worked with many agencies in my time – none so effective as yours.”
Paul Engels, CEO, Veloxsites
“Colleen and Trevor, just wanted to express my personal thanks for the excellent work you have done for us over the past year. We have received numerous positive comments on the new website which is a testament to the
extensive planning effort you put into this project. The design, content and overall 'feel' you worked so hard to achieve has been realized and we are already seeing the positive results.
Worthy of special note is the way you have responded to any and all enquiries we have made. It is rare to experience the consistent, high quality and immediate responses you have provided and it has been very much
appreciated.”
Phil Goodman, CFO, Ian Kennedy, CEO, Dellcom Aerospace
“I highly recommend InsightONE and Colleen Cronin. Colleen has worked for us on 2 projects over the past 5 years. Her business and marketing expertise, insights, recommendations, customer-centric focus and ability to get to the core issues has benefitted us tremendously.
Most recently, she helped us craft customer-centric and referral partner messaging, improve client engagement and develop strategies that competitively positions our unique core service offerings. Her process recommendations enabled us to operationalize our client and referral partner engagement and strategic marketing tactics. The result has been a renewed focus, a re-energized team, increased client satisfaction and revenue and a better dialogue with our referral partners for a stronger position in the market.”
Scott McNabb, Homewatch Caregivers, Executive Director, Mississauga, Oakville, Burlington
“Colleen is a strong strategic thinker and innovative problem solver who grasps business needs quickly, then connects people and develops resources to deliver impactful change. Tirelessly entrepreneurial, Colleen is always seeking out opportunities for business growth and improvement for her clients. I continue to find it a pleasure to work with her.”
Daryl Frimer, CEO, Merge Inc.
“Colleen Cronin of InsightONE delivered an excellent Expert Speaker Seminar to RIC Centre’s technology startup clients. Colleen focused on teaching the audience about market research, customer validation, and B2B sales process. Our attendees were given expert advice and lots of real world examples from diverse industries, which made it easy to connect theory with practice. Colleen made the seminar interactive by getting the attendees to introduce their businesses at various points throughout the presentation, which helped create a lively networking session at the end of the event. RIC Centre thanks Colleen for all of her efforts in educating our entrepreneur clients and we look forward to hosting her at our future events.”
Mariya Leslie | Operations Manager, RIC Centre | www.riccentre.com
“I was looking for someone to run a seminar about primary market research at our facility and a colleague of mine recommended Colleen. I sat in on the seminar and was so impressed with the wealth of knowledge she has, how interactive the seminar was and the great resources the participants left with! We were so pleased with the results we have invited her back on a regular basis for the past 2 years. I would highly recommend Colleen both as a speaker and business advisor.”
Lisa Rossetti, Business Advisor City of Brampton, Entrepreneur Centre
“Colleen layered her expertise in measuring opinions, perceptions and attitudes to help identify our target groups and shape our service deliverables based upon her thorough needs assessment. Colleen is an excellent communicator.”
Bill Keating, President, The Climate Shop
“Colleen was referred to us in recognition of her wealth of experience in the areas of sales forecasting, product development, advertising research, regulatory policy, and sales and marketing. Her knowledge and understanding of the broadcast industry enabled her to develop strategic, sales and marketing plans for our network that have given us a competitive advantage in the marketplace and significant jump in revenue. We would highly recommend her.”
Greg Thibideau, COO, Voices Radio Network
